PPC has now come to mean Google AdWords. As such, most advertisers never go beyond this simple definition. However, you can be sure that focusing so singularly on search results from Google might end up hurting you and hindering your true ability to start attracting new customers.
i) Search Engine Marketing (SEM)
Today, Google still holds its influence as the powerhouse of digital marketing. To ensure that you benefit as much as possible from your search program, we will provide exceptional SEM services. This is because we understand that maximizing your profits will require great skill in bidding, formatting ads, and staying vigilant to ensure that everything is working to your benefit.
However, you need to do more than simply serve ads to people who have visited your website in the past. This will take some effort – certainly the same kind of effort you have dedicated to your other campaigns – if your remarketing is to be successful.
At Kevsam, we develop appropriate plans and implement new techniques to ensure that you are serving effective ads based on visitor behaviour and the likelihood that they will convert into buyers.
Although SEM delivers results, it tends to be limited to the people who are searching. Therefore, you should count on Kevsam to expand and reinvent your PPC efforts over and beyond the online search box.
We can help you display PPC and get right in front of more relevant target audiences. This means that you will only have to pay for visitors and not for impressions. Come to us today and learn how we grow brands through PPC.
iv) More than Image Ads
Last but not least, we know for a fact that your future customers are already consuming content and researching even before they start looking for solutions to their problems. This is why you need Kevsam to introduce you to them.
Through Promoted Posts, Social Ads, and YouTube video ads, we can get your business right in front of the right customers. Missing out on this will certainly disadvantage your company in the face of growing online competition between similar brands in the same industry.
This is why Kevsam can help you expand your definition of PPC and, in the process, also expand your business. To this end, we provide a wide variety of sevices as part and parcel of our PPC campaigns: